Made and designed in India is becoming a sought after label

20 03 2008

Tata’s Rs-1 lakh Nano has already made a global splash. Then there is HCL’s homegrown Mileaptop. Weighing less than a kilogram and priced below Rs 15,000, the entry-level laptop is touted as the cheapest in the market. “The idea is to increase PC penetration in India and improve Net accessibility,” says Rajendra Kumar, executive VP, HCL.

And let’s not forget Maruti’s first concept car. Saurabh Singh and Rajesh Gogu created waves at the recent Delhi Auto Expo. The duo designed the A-Star at Maruti Udyog’s Manesar plant. Soon, the car will be seen on European motorways. Maruti engineers have worked with Suzuki Motors to design Swift and Zen Estilo as well. “We hope to design and produce our own car model from India by 2011,” says C V Raman, chief general manager (engineering), Maruti Udyog.

From cars to tractors, refrigerators to laptops, made-and-designed-in-India is becoming a sought after label.


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